Olympian shuttler Saina Nehwal has expressed her excitement about being part of a sporting initiative once again, this time lending her support to the rapidly growing sport of pickleball. Speaking about her association with the CXO Pickleball League, Nehwal praised the league’s progress and its expanding footprint across major cities.
“I am very happy to become a part of a sport once again,” Nehwal said, reflecting her enthusiasm for engaging with new sporting platforms beyond badminton. Her involvement highlights the increasing crossover of established athletes into emerging sports, further boosting their visibility and credibility.
The CXO Pickleball League, which has been gaining traction in India, has already seen a successful run in Mumbai. Nehwal acknowledged the league’s strong start and expressed confidence in its future editions. “CXO Pickleball League is doing really well. It did well in Mumbai, and I am sure it will do well in Delhi too,” she added.
Pickleball, a sport that combines elements of tennis, badminton, and table tennis, has witnessed a surge in popularity in recent years, especially among urban players and corporate communities. Events like the CXO Pickleball League are playing a key role in introducing the sport to a wider audience and building a competitive ecosystem.
Nehwal’s endorsement is expected to further elevate the league’s profile. As one of India’s most celebrated badminton players, her support brings credibility and attention to the sport, encouraging more people to explore and participate in pickleball.
Her statement also reflects a broader trend in Indian sports, where new formats and leagues are emerging to complement traditional disciplines. With increasing investment, participation, and celebrity backing, sports like pickleball are carving out their own space in the country’s sporting landscape.
The upcoming edition of the CXO Pickleball League in Delhi is anticipated to build on the success of its Mumbai leg, attracting players, professionals, and sports enthusiasts alike. With continued support from prominent athletes like Saina Nehwal, the league appears set to expand its reach and impact.
As India’s sports culture continues to diversify, such initiatives signal a shift towards inclusivity and innovation, creating more opportunities for people to engage with sports in different forms.